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SCALE España 2027 poster
2027

SCALEEspaña2027

March 3 – March 3, 2027 Espacio Ventas, Madrid, ES

Event Guide

Everything You Need to Know

Spain's Premier STR Conference

The one-day event where Spain’s short-term rental market comes together.

Madrid, 3 March 2027 — a full day on market maturity, growth, professionalisation and where the sector is heading next.

Operator-Led Panels

The property managers and entrepreneurs running Spain’s — and Europe’s — most successful operations and tech platforms, live and unscripted.

Regulatory Deep Dives

Straight talk on regulatory pressure in established destinations and what it means for your portfolio — from Barcelona and Madrid to the Balearics and the Canaries.

Category Convergence

Hometel, serviced apartments, mid-term stays — the lines are blurring. Understand where the categories are converging and how to position for it.

AI & Tech Innovation

Practical sessions on how AI and technology are changing distribution, pricing and guest experience — not hype, what actually works.

Workshops

Hands-on sessions that go deeper on the topics that matter most to your rental business right now. Smaller groups, more focus, more room for questions.

Face-Off Sessions

Two experts. One topic. Opposing positions argued live on stage — you decide who makes the stronger case.

Peer-to-peer Matchmaking

Arrive with your most relevant conversations already booked — the SCALE matchmaking platform connects you with the right operators before the doors open.

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